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E-commerce (electronic commerce) is the activity of electronically buying or selling products on online services or over the Internet.E-commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems.
Consumer-to-business (C2B) e-commerce is when a consumer makes their services or products available for companies to purchase. The competitive edge of the C2B e-commerce model is in its pricing for goods and services. This approach includes reverse auctions, in which customers name the price for a product or service they wish to buy. Another ...
Business analytics. Business analytics ( BA) refers to the skills, technologies, and practices for iterative exploration and investigation of past business performance to gain insight and drive business planning. Business analytics focuses on developing new insights and understanding of business performance based on data and statistical methods.
5. Create a Brand. Like most of the other entries on this list, e-commerce branding is an exhaustive concept that deserves its own article -- but for now, concentrate on what 99Designs refers to ...
An online shop evokes the physical analogy of buying products or services at a regular "brick-and-mortar" retailer or shopping center; the process is called business-to-consumer (B2C) online shopping. When an online store is set up to enable businesses to buy from another businesses, the process is called business-to-business (B2B) online shopping.
Google Analytics e-commerce reporting can track sales activity and performance. The e-commerce reports show a site's transactions, revenue, and many other commerce-related metrics. On September 29, 2011, Google Analytics launched Real-Time analytics, enabling a user to have insights about visitors currently on the site.
1970s–1980s. Very basic systems of electronic commerce emerge, using new technologies electronic funds transfer (EFT) and electronic data interchange (EDI), used by a relatively small number of people. [1] [2] 1980s–1990s. During this time period, automated teller machines and credit cards laid down the foundation for the growing world of e ...
Search engine marketing ( SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising. [1] SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a ...